Manager, Partner Enablement

LondonOn-site 4d ago

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.

Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.

WHAT YOU’LL DO

Braze is moving decisively toward a partner-first model, and this role sits at the heart of that transformation. As Manager, Partner Enablement, you will be the connective tissue between the Partnerships team and the broader GTM organization – ensuring that our sellers, customer success teams, and go-to-market leaders have the knowledge, tools, and confidence to engage with partners effectively and drive business results. You will own the end-to-end partner enablement strategy for the field: from onboarding new resellers into the Braze ecosystem, to equipping the GTM org with the playbooks, programs, and fluency needed to work in a partner-first world.

Reseller (Channel) Enablement

Own the end-to-end reseller onboarding experience by adapting and scaling existing onboarding programs for a reseller audience, enabling new channel partners to quickly ramp on Braze’s platform, value proposition, go-to-market motion, and rules of engagement.
Ensure resellers are embedded into ongoing enablement programs, including product updates, sales methodology training, and campaign launches, so they can represent Braze effectively in market.
Build and maintain the Reseller Enablement Playbook, providing clear guidance on how partners sell, position, co-sell and service Braze in their markets.
Partner with the Channel team to support reseller activation across existing and new markets, including Eastern Europe, Spain, LATAM, and APAC, with enablement assets and programs tailored to regional needs.
Develop and track enablement metrics – adoption, certification comple

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