Senior Brand Marketing Manager
My Money MattersMy Money Matters is a leading financial health platform on a mission to help public sector workers make the most of their salary - through education and products like pension top-ups, on-demand pay and automated savings.
Right now, 72% of public sector workers are just one bad month away from financial difficulty. We exist to change that. Through innovative financial products, education, and our digital money coach, we help people take control of their financial future, whether that’s buying their first home, boosting their pension, or planning for retirement. Already trusted by major organisations including the NHS, we’re growing quickly and building a team of ambitious, commercially minded people who want their work to genuinely matter.
Senior Brand Marketing Manager
London (occasional travel) | UK based applicants only
My Money Matters is a leading financial health platform on a mission to help public sector workers make the most of their salary - through education and products like pension top-ups, on-demand pay and automated savings.
Right now, 72% of public sector workers are just one bad month away from financial difficulty. We exist to change that. Through innovative financial products, education, and our digital money coach, we help people take control of their financial future, whether that’s buying their first home, boosting their pension, or planning for retirement. Already trusted by major organisations including the NHS, we’re growing quickly and building a team of ambitious, commercially minded people who want their work to genuinely matter.
We're hiring a Senior Brand Marketing Manager to own the full B2C customer journey, from the moment someone first hears about us, to the moment they become an active member. This is a role for someone who gets as excited about a great campaign concept as they do about conversion rates. You'll build the brand experiences that make public sector workers stop and take notice, while owning the channels and numbers that turn that attention into action. You will be the hands-on operator, owning every employee touchpoint and engaging hundreds of thousands of public sector workers.
What you'll do
You own the B2C journey end-to-end. Every touchpoint, every channel, every result. That means three things:
Brand building: You'll develop campaigns with a strong creative idea at their core, turning a real customer insight into something compelling, and executing it across the marketing mix. You'll make sure everything we put out resonates, and you'll raise the bar on how we show up to our members.
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