Shopify Web Developer & Digital Platforms Executive

Shopify Web Developer & Digital Platforms Executive

Chelsea, London – Office based

£35,000 – £38,000

Are you a technically capable web specialist with strong hands-on Shopify experience?

Do you enjoy improving websites, solving technical problems and developing new ecommerce functionality?

Would you like to take ownership of the digital platforms for a long-established luxury interiors brand?

We are recruiting for a Shopify Web Developer & Digital Platforms Executive to join a highly regarded British interiors business based in Chelsea.

This is a hands-on technical role with responsibility for the company’s Shopify website and connected digital platforms.

The business needs someone who can review the existing website, identify where improvements are required and recommend the best direction for the future.

This may involve developing the current Shopify platform, introducing additional systems or recommending an alternative solution if Shopify cannot support the company’s longer-term requirements.

A major future project will be the development of a new B2B trade portal, giving trade customers improved access to products, account information, pricing and ecommerce functionality.

About the Business

We are working with a long-established British luxury interiors brand known for its craftsmanship, design and exceptional visual quality.

The business works with interior designers, architects, trade customers and private clients in the UK and internationally.

This is an environment where technical performance and visual presentation are equally important. The website must work reliably while reflecting the quality and heritage of a premium interiors brand.

The Opportunity

You will become the company’s main internal website and digital platforms specialist.

Your first priority will be to review the existing Shopify website, including its structure, functionality, performance, integrations and customer experience.

You will identify what is working well, what needs improving and whether the current platform can support future plans.

You will then help create and deliver a development roadmap covering website improvements, ecommerce functionality, systems integrations and the future B2B trade portal.

You will complete appropriate development work directly while coordinating external developers and software providers where specialist support is required.

This is not a digital marketing, social media or graphic design role. The focus is web development, ecommerce functionality, integrations, performance and technical problem-solving.

What You Will Be Doing

You will take day-to-day technical ownership of the Shopify website, developing new features, troubleshooting issues and improving performance across desktop, mobile and tablet.

You will work with Shopify themes and Liquid templates, making front-end changes using HTML, CSS and JavaScript.

You will configure and troubleshoot Shopify applications, improve ecommerce functionality and review navigation, page structure and customer journeys.

You will help define the requirements for a future B2B trade portal, assessing whether it should be delivered through Shopify or another platform.

You will scope the required functionality and integrations, complete suitable development directly and coordinate specialist suppliers where necessary.

You will also manage and improve connections between the website and wider business systems, including an in-house CRM, inventory software and accounting platforms.

This will involve working with APIs, webhooks and third-party applications, investigating integration issues and identifying opportunities for better automation.

You will monitor website speed, health and reliability, implement technical SEO best practice and resolve issues affecting search visibility or performance.

You will also maintain a clear development roadmap, document changes and act as the first point of escalation for website-related technical issues.

What We Are Looking For

You will need at least three years’ commercial experience in web development, ecommerce development or technical website management.

Strong hands-on Shopify experience is essential, including experience working with Shopify themes and Liquid.

You should have strong HTML and CSS knowledge, alongside practical JavaScript experience.

You will need experience developing and troubleshooting ecommerce functionality and working with applications, APIs, webhooks and third-party integrations.

You should understand technical SEO, website performance and testing best practice.

You must be comfortable assessing an existing platform, recommending improvements and taking ownership of a business-critical website.

The role requires someone who can work independently, communicate clearly with non-technical colleagues and coordinate external developers where required.

Experience developing B2B ecommerce platforms or trade portals would be highly beneficial.

Experience integrating CRM, ERP, inventory or accounting systems would also be advantageous, particularly if you have worked with Xero, Erplain or similar platforms.

Additional experience with WordPress, PHP, Git, GA4 or other ecommerce platforms would be welcomed.

Experience within luxury interiors, fabrics, wallpaper, furniture, premium retail or another design-led ecommerce environment would be beneficial

Candidates from Shopify agencies or digital studios will also be considered, particularly where they have supported luxury, retail or visually led clients.

The Type of Person Who Will Succeed

This role would suit someone who is technically capable but also appreciates strong presentation and user experience.

You will enjoy investigating problems, improving systems and finding practical solutions.

You should be organised, proactive and comfortable acting as the company’s main internal website specialist.

You will need to balance immediate fixes with longer-term planning and understand when to complete development directly and when external specialist support is required