Staff Product Marketing Manager, Consumer
DiscordDiscord has a highly engaged community of millions of daily active users who use the platform for many different reasons, but there’s one thing that nearly everyone does: play video games. Discord plays a uniquely important role in the future of gaming, and we are focused on making it easier and more fun for people to hang out before, during, and after playing games.
ABOUT THE ROLE
Discord is where hundreds of millions of players and communities talk, play, and hang out. We build Discord for our users, and our consumer-facing product surfaces are how they experience it.
Great product marketing can be the difference between a feature existing and one that reaches, resonates with, and retains the people it was built for. Our Consumer Product Marketing team is embedded throughout the product development process, helping shape what gets built and delivering user-facing experiences to market with clear positioning and a unified story.
We're looking for a Staff Product Marketing Manager to own go-to-market across Discord's consumer portfolio: growth and discovery, core engagement and retention, AI-powered experiences, and platform-level shifts. This is a role for someone who wants to shape how a product used by hundreds of millions of people gets built and brought to the world — driving user understanding that feeds back into the roadmap, building deliberate positioning, and designing GTM systems that work as a whole, not a collection of isolated launches.
This role reports to the Group Product Marketing Manager, Consumer.
WHAT YOU'LL BE DOING
- Embed with product teams. Partner with product from early concept through launch: drive user and market research to shape what gets built, influence the roadmap, and carry initiatives all the way through.
- Own GTM end to end. Build positioning for each initiative and the portfolio narrative that ties it all together. Shape in-product experience (how we explain value, where users get context) alongside out-of-product channels, launching as one story, not two workstreams.
- Operate with rigor. Use data and strategic judgment to prioritize GTM investments across a wide portfolio. Pressure-test positioning and rollout plans — including risks and mitigations — and connect initiative results back to product and company goals.
- Elevate the craft. Model what excellent consumer product marketing looks like at Discord's scale: sharp positioning, launch plans built for multiple scenarios, and cross-functional collaboration that earns trust across
About the company
Discord
VoIP, instant messaging and community platform.
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