
Account Director (MRI-Simmons Brand Sales Team)
NielsenIQCompany Description
R26_0014171
Must be physically located in US at time of application to be considered for this role.
Remote, preferred location is US-Northeast.
Who We Are:
MRI‑Simmons, a joint venture majority owned by NIQ, is the leading provider of insights on the American consumer. A leader in consumer insights for over 60 years, MRI‑Simmons possesses one of the few data sets widely used across the media ecosystem for consumer profiling, media planning, audience research, and insight‑driven audience development. Powered by address‑based probabilistic sampling, MRI‑Simmons measures real people, chosen at random, to represent the U.S. population in all its diversity—resulting in the most accurate view of the American consumer.
What We Do:
We empower marketers, advertising agencies and media companies to turn deep consumer understanding into smarter strategies, targetable segmentation, and more effective advertising campaigns across all media channels: linear TV, Connected TV, Digital, and Social. We enrich customer first-party data to enable more comprehensive consumer profiling and activation.
Job Description
About this job:
As the Account Director for MRI-Simmons, you'll be tasked with growing partnerships directly with brands. Our partners on the brand team represent the nation’s largest blue-chip brands.
We’re looking for someone with digital and data sales experience. The ideal candidate will be determined, self-motivated, and willing to go the extra mile while hunting for new business. We are looking for an out-of-the box thinker who can capitalize on new opportunities and thrive in a strong team-based environment. The successful candidate will be rewarded with a tremendous opportunity to raise their industry profile with an established industry leader.
Responsibilities:
- Responsible for prospecting, networking, and developing new business opportunities in designated markets.
- Consult with clients and uncover how they currently use consumer insights and where the MRI-Simmons offerings might fill voids.
- Through a consultative approach, generate revenue and achieve annual goals by selling and upselling syndicated and custom solutions, data enrichment, custom and syndicated audiences.
- Communicate effectively with clients both written and orally and provide excellent customer support.
- Negotiate annual or multi-year contracts and ensure maximum renewal rate.
- Develop insightful presentations and educate clients on current MRI-Simmons capabilities and resources.
- Develop and execute strategic sales plans for assigned territories and/or vertical industries. Regularly check in on progress on the plan with the VP of Brand Sales.
- Travel up to 35% may be required.
Qualifications
- Minimum 5 years of selling insight
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