Temporary Social Strategist (Gaming, Streaming & Tabletop) | full time
space150What this role is
This isn't a role where you explain what live streaming is to a room full of blank stares. This is a role where you shape how major brands show up authentically in the spaces where gaming and tabletop communities actually live.
You'll develop and run social strategy for a high-profile gaming and tabletop engagement by connecting brands to fans across platforms, from Twitch and YouTube to TikTok, Instagram, Discord, Reddit, and the tabletop communities where these audiences gather. You'll blend cultural fluency with strategic rigor to create work that earns attention, not just impressions, and you'll keep the day-to-day engine running: calendars, publishing, community, and reporting.
You live and breathe gaming and tabletop culture. You know the difference between a raid and a host, you have opinions about VOD strategy, and you understand why community norms vary wildly between platforms and fandoms. You bring that fluency to brand work that respects the intelligence of the audience.
You are comfortable in the gray. You bring structure where it's needed, move at the speed of culture, and stay close enough to the work to keep the quality bar high. You sit at the intersection of social strategy, community insight, and content innovation, working closely with creative and account teams.
Location: Remote, Los Angeles preferred. There is no expectation to work from a physical office, though candidates who prefer a hybrid or in-office environment are welcome.
This position is full time temporary for now with potential to hire.
What You'll Own
Social Strategy & Cultural Fluency
- Develop platform-specific social strategies rooted in gaming, streaming, and tabletop culture.
- Identify trends, moments, and conversations across Instagram, TikTok, Twitch, YouTube, TikTok, Discord, Reddit, tabletop communities, and emerging platforms.
- Brief creative teams with sharp, culturally informed direction that respects the intelligence of gaming and tabletop audiences.
- Stay fluent in the evolving landscape of gaming and tabletop platforms, esports, streaming tools, organized play, and creator economies.
Content Calendar Management
- Build and maintain content calendars that balance planned campaigns with real-time cultural relevance.
- Own calendar development and management across planned, reactive, and evergreen content.
Publishing & Community Management
- Own day-to-day publishing — trafficking and uploading assets across owned channels (Instagram, TikTok, YouTube, Facebook, X).
- Manage daily community presence and brand voice across owned channels and community spaces like Discord.
- Monitor community sentiment and engage authentically, keeping the brand credible in spaces that reward it and punish anything that isn't.
Reporting & Measurement
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